Small Biz Boomer

Life Lessons for All Generations

Archive for the category “Digital Marketing”

How to Deal with People Who Waste Your Time and Energy

We are all familiar with the genre – Dracula,  Twilight  – all contain fictional characters who thrive on the blood of the living to sustain their lives indefinitely.  This is often done at great cost to their victims  and often death of their victims.

Unfortunately in our business dealings,  we  all too often encounter people who resemble these fictional characters.  They schedule meetings and renege constantly.   They call you for a little advice or  the name of a  business contact.  Often  they are in over their heads with clients who pay hefty sums for your(their)  counsel.   They try to get items or services  for free.  They waste your time with conversations that seem to go on for an eternity.    It’s time to stop these time sucking, energy wasting people in their tracks.  We must learn to say no to people that don’t support our business interests and want to drain our time and energy.   Just say no.

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Black Women’s Roundtable Report: Black Women in the U.S.

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Black Women in the United States, 2015, continues the Black Women’s Roundtable’s (BWR) annual inquiry into the challenges and triumphs of Black women across the U.S.  This year’s report, however, provides an even more nuanced examination of Black women’s experiences, not only uncovering broad, national trends, but also taking a specific deep dive into the conditions of Black women in key To that aim, we’ve included a special “Voices” section which shares the experiences and personal narratives of state-based BWR leaders who are on  the  front  lines, addressing every day issues that are central to the Black woman’s experience across the nation. As such, this report is unique. It provides a broad perspective on the conditions of Black women throughout the nation while also giving a  more refined view that allows an authentic reflection of the varied conditions  of  Black women. From the most remote rural areas of this nation to bustling urban centers, this report shares a three dimensional representation of the lives of Black women throughout these United States.

For more information go to http://www.ncbcp.org/bwr

 

For BabyBoomers Sometimes It’s Best to “Listen Down”

Recently I attended  a conference  where I met two young women  who had just attended a workshop for millennials.  One was  a millennial and  the other a Gen-Xer .  Both expressed concern about the lack of clarity and focus of  the  panel.  The workshop, they said, simply did not speak to them.  I asked them about their concerns and found they had some great ideas to what could have been done differently.  We then discussed their workplace situation.  It seems both faced barriers and constant challenges  from baby boomers who were still stuck on how things were done 20 years ago.   The boomers, they said, would not even try to . listen to their ideas.

No doubt about it we  baby boomers are amazing.  I do know and greatly appreciate “AARP” – the American Association for Retired Persons which advocates for us boomers and those older.   We have amazing  role models that remain relevant across generations .  Witness Aretha Franklin,    “The Queen of  Soul,” with a new comeback album that will “cover” the latest hits.   The late  Steve Jobs, Bill Gates and Brendan Eich (the guy that invented JavaScript) remain tech industry  and social  icons.   Heck we even can claim a  U.S. President  (Barack Obama).   We are leaders of social change,  news anchors, business owners,  heads of state, corporate giants, authors and  we are  eternally young to boot.   Yet for far too many it has been hard for us  to make room for the generations that  have come after us.  While we have much wisdom and knowledge to pass on,  we have become rather stingy and egotistical about it.  We jealously guard our turf, not wanting to share.  Worst we don’t want to hear fresh ideas from those younger than us.  Yes, we will hire “young” presuming that younger  means cheaper just so long as  our ideals,  our wisdom, our  knowledge will still dominate.  That need, by the way, includes the workplace as well as the simple community event.     So where can we start to bridge the information/wisdom/knowledge gap?   Let’s just start by listening.   Young people have a lot to offer not just in terms of social media or new tech know-how.  Many are also quite wise.  Frankly, if  we #boomers are to really to  remain “forever young,” we have to start listening and respecting what we hear from members of   generations that follow us.    So  next time a seemingly overconfident millennial or gen-Xer offers you advice,  just listen.  It may be the first step in helping you change the world  or at least change your life.

 

Dean Kamen Talks Leadership and Failure With Guy Kawasaki

Social media guru, entrepreneur Guy Kawasaki interviewed Dean Kamen, inventor and founder of FIRST Robotics competitions at SXSW Interactive Festival in Austin.

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Start New

Self-forgiveness is probably one of the  most underrated traits  necessary for successful business ventures.  We make a mistake or we blow a pitch or  we hurt a business colleague,  friend or family members’ feelings (unintentionally of course).  Hope is the anecdote to mistakes.  It’s about   you can and will be given another opportunity to right the wrong,  strut your stuff and make a difference . We all have the ability to keep moving forward.

 

 

Four Keys to Thinking About the Future

Looking to the Past and Moving Forward – Part I

It has been an interesting year. I’ve had a lot of personal and professional growth. There are a lot of sites that suggest some of us are more akin to look backward than forward. Here’s some thoughts from the writers of the Harvard Business Review.

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In his recent article for the Harvard Business Review blog, Jeffrey Gedmin shares his observations on how some people are more keen to be foresighted than others. Though born from experiences in the corporate world and not directly related to the field of higher education, his advice on how to improve your ability to think about the future and make informed descisions can apply to anyone. The exerpts below are the four things you should do to become more prescient.

1. Enhance Your Power of Observation

For starters, be empirical and always be sure you’re working with the fullest data set possible when making judgments and discerning trends. Careful listening, a lost art in today’s culture of certitude and compulsive pontificating, can help us distinguish the signal from the noise.

2. Appreciate the Value of Being (a Little) Asocial

“Thinking outside the box,” is one of the most well-worn clichés in…

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Hey We Know How to Be Disruptive! We Invented It!

There’s a lot of talk these days in the  media about being disruptive.  Disruptive  meaning changing the world through technology and digital product invention.    Amazingly a lot of the  young tech, and marketing  geniuses I currently admire  wear  the same long-shaggy haired  looks, baggyy jeans and granny glasses  as some of my friends did during my college days in the 1970s.

Being disruptive is who we are as Americans.   Back in the 1960s and  1970s  thousands of baby boomers  took to the streets to demand civil rights and change America’ landscape  racially and economically.   Still other boomers, tinkered with the new technology while in their garages and dorm rooms  –  Bill Gates, Steven Case and the  Steve Jobs –  inventing products that changed the techno-eco landscape and the  way the world connects and communicates  forever.

Today’s revolution involves  hundreds of  young developers and inventors who want to make the world a better place.   Many of them  are the subject of mainstream media focus but  baby boomers still have a place in this techno-eco revolution  – we invented it.

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